The Town Files

Onalaska, Wisconsin

Town in La Crosse County · population 5,835 (2020 Census)

Map: where Onalaska is in WisconsinOnalaska
Median home
$320,100
Household income
$106,700
Jan low / Jul high
11° / 85°
Snow a year
46 in
Tornadoes ≤10 mi since 1950
19
Median age
43.5

Onalaska is a town of 5,835 people in La Crosse County, Wisconsin. The median home is worth $320,100, above the typical Wisconsin town ($256,000). It ranks more upscale than 92% of Wisconsin towns, more vibrant than 84% of Wisconsin towns, better for families than 77% of Wisconsin towns.

Onalaska in our rankings:

How Onalaska ranks

Percentile among Wisconsin towns with at least 500 people on The Town Files lifestyle rankings. 50 is typical for the state; 90 means better than 90% of Wisconsin towns.

Onalaska lifestyle rankings vs other Wisconsin townsRetirement71st pctFamilies77th pctQuiet20th pctWalkability57th pctFirst-time buyers47th pctYoung professionals68th pctVibrancy84th pctHip & trendy24th pctCollege town67th pctUpscale92nd pctVacation homesbottomSeaside characterbottomCycling72nd pctTransit61st pctDriving36th pcttypical
The Town Files lifestyle rankings, built from federal demographic, school, crime and housing data (2025).

Homes and cost of living

The median home in Onalaska is worth $320,100, above the typical Wisconsin town ($256,000). Homes cost about 3.0 times the median household income of $106,700, which is more affordable than 62% of Wisconsin towns. Median rent is $1,754 a month. 94.8% of households own their home.

Onalaska vs La Crosse County vs typical Wisconsin townOnalaskaLa Crosse CountyTypical Wisconsin townHome value$320,100$257,000$256,000Household income$106,700$73,013$82,217Monthly rent$1,754$1,059$951
Census ACS 5-year estimates, 2020–2024. "Typical town" = median of Wisconsin towns with 500+ people.
HousingOnalaskaTypical Wisconsin town
Median home value$320,100$256,000
Median rent$1,754$951
Median household income$106,700$82,217
Home value ÷ income3.0×3.1×
Homeownership94.8%86.8%
Median year built19781978
Seasonal / vacation homes6.1%—

Who lives in Onalaska

PeopleOnalaskaTypical Wisconsin town
Median age43.545.1
Age 65 and over21.5%21.0%
Under 1824.3%—
Bachelor's degree or higher40.6%23.8%
Below the poverty line2.7%7.2%
Veterans10.4%—
Born outside the U.S.2.4%—
Work from home15.1%10.9%
Average commute20.9 min24.6 min
Homes with broadband96.7%89.1%

Weather in Onalaska

July highs average 85.4°F and January lows 10.5°F. About 35.2 inches of rain and melted snow fall a year, with 46.3 inches of snow (typical Wisconsin town: 45.7 in). Expect about 17 days a year at 90°F or hotter and 141 nights at or below freezing.

Onalaska monthly temperatures and precipitation10°20°30°40°50°60°70°80°90°32° freezing27°11°Jan33°14°Feb46°26°Mar60°38°Apr72°50°May82°60°Jun85°65°Jul83°62°Aug76°54°Sep62°42°Oct46°30°Nov33°18°DecPrecipitation (in) · snow (in) in blue1.311.81.29.72.07.33.82.94.35.14.23.93.62.50.31.93.41.510.9
NOAA 1991–2020 climate normals: average daily high and low by month; precipitation and snowfall in inches. Temperatures from the La Crosse Muni Ap station (3.9 mi away).

Tornadoes, storms and disasters

19 tornadoes have passed within 10 miles of Onalaska since 1950, compared with 15 for the typical Wisconsin town. 6 rated (E)F2 or stronger. The strongest, an F3, struck on May 5, 1965 about 4.2 miles from the town center. The most recent was on June 25, 2025.

Tornadoes within 10 miles of Onalaska by decade31950s51960s11970s31980s21990s12000s22010s22020s
NOAA Storm Events Database, tornado tracks (start to end point) passing within 10 miles of the town center, 1950–2026.

Hail of 1 inch or larger has been reported within 10 miles 106 times; the largest was 3.00 inches on July 28, 2023.

Severe weather in La Crosse County since 1996

Storm events in La Crosse County since 1996 by typeHail181Flood67Drought11Lightning18Heavy Rain19Heavy Snow15Flash Flood16Winter Storm55
NOAA Storm Events Database, La Crosse County, 1996–2026 (all event types recorded since 1996). 7 deaths recorded.

La Crosse County has been included in 18 federal disaster or emergency declarations since 1953, most often for flood, drought, tornado.

DeclaredIncidentDeclaration
April 4, 2020BiologicalDR-4520: Covid-19 Pandemic
March 13, 2020BiologicalEM-3454: Covid-19
August 27, 2019FloodDR-4459: Severe Storms, Tornadoes, Straight-Line Winds, And Flooding
October 18, 2018FloodDR-4402: Severe Storms, Tornadoes, Straight-Line Winds, Flooding, And Landslides
October 7, 2017Severe StormDR-4343: Severe Storms, Straight-Line Winds, Flooding, Landslides, And Mud

Jobs and pay in La Crosse County

La Crosse County had 69,521 jobs in 2024, paying an average of $58,448 a year. Unemployment was 2.6% in 2023; in Onalaska itself the ACS puts it at 1.4%.

Largest industries in La Crosse CountyHealth care & social assistan…15,578 jobs · $71,513Retail8,213 jobs · $33,891Manufacturing8,030 jobs · $63,495Hotels & restaurants6,435 jobs · $20,556Transportation & warehousing3,111 jobs · $63,678Wholesale trade3,106 jobs · $77,744
BLS Quarterly Census of Employment and Wages, 2024, private-sector jobs and average annual pay.
Unemployment rate in La Crosse County, 2000–20230%2%4%6%8%2000200420082012201620202023La Crosse 2.6%
Annual average unemployment rate (BLS Local Area Unemployment Statistics via USDA ERS).

Towns near Onalaska

Onalaska questions

Is Onalaska, Wisconsin a good place to retire?

On The Town Files lifestyle rankings, Onalaska scores better for retirees than 71% of Wisconsin towns and quieter than 20%. 21.5% of residents are 65 or older (median age 43.5).

How much does a house cost in Onalaska?

The median owner-occupied home in Onalaska is valued at $320,100 (Census ACS 2020–2024), against a median household income of $106,700, so homes cost about 3.0 times income. Median rent is $1,754 a month.

What is the weather like in Onalaska?

July highs average 85.4°F and January lows 10.5°F (NOAA 1991–2020 normals). It gets about 35.2 inches of precipitation a year and 46.3 inches of snow.

Does Onalaska get tornadoes?

19 tornadoes have passed within 10 miles of Onalaska since 1950 (NOAA Storm Events); the strongest was a F3 on May 5, 1965. The typical Wisconsin town has had 15.

How this page is made. Every number comes from public data, matched to Onalaska's Census boundary (GEOID 5506359950). Comparisons use the median of Wisconsin towns with at least 500 people. Weather comes from the nearest NOAA normals station; storm counts use NOAA tornado tracks within 10 miles of the town center. Data snapshot 2026-11-13.