The Town Files

Oulu, Wisconsin

Town in Bayfield County · population 560 (2020 Census)

Map: where Oulu is in WisconsinOulu
Median home
$257,100
Household income
$96,875
Jan low / Jul high
2° / 78°
Snow a year
74 in
Tornadoes ≤10 mi since 1950
2
Median age
54.4

Oulu is a town of 560 people in Bayfield County, Wisconsin. The median home is worth $257,100, close to the typical Wisconsin town ($256,000). It ranks better for a vacation home than 99% of Wisconsin towns, quieter than 96% of Wisconsin towns, better for retirees than 93% of Wisconsin towns.

Oulu in our rankings:

How Oulu ranks

Percentile among Wisconsin towns with at least 500 people on The Town Files lifestyle rankings. 50 is typical for the state; 90 means better than 90% of Wisconsin towns.

Oulu lifestyle rankings vs other Wisconsin townsRetirement93rd pctFamilies52nd pctQuiet96th pctWalkability7th pctFirst-time buyersbottomYoung professionals14th pctVibrancybottomHip & trendy75th pctCollege town21st pctUpscale69th pctVacation homes99th pctSeaside characterbottomCyclingbottomTransitbottomDriving12th pcttypical
The Town Files lifestyle rankings, built from federal demographic, school, crime and housing data (2025).

Homes and cost of living

The median home in Oulu is worth $257,100, close to the typical Wisconsin town ($256,000). Homes cost about 2.7 times the median household income of $96,875, which is more affordable than 79% of Wisconsin towns. Median rent is $842 a month. 79.9% of households own their home.

Oulu vs Bayfield County vs typical Wisconsin townOuluBayfield CountyTypical Wisconsin townHome value$257,100$240,800$256,000Household income$96,875$71,151$82,217Monthly rent$842$812$951
Census ACS 5-year estimates, 2020–2024. "Typical town" = median of Wisconsin towns with 500+ people.
HousingOuluTypical Wisconsin town
Median home value$257,100$256,000
Median rent$842$951
Median household income$96,875$82,217
Home value ÷ income2.7×3.1×
Homeownership79.9%86.8%
Median year built19701978
Seasonal / vacation homes26.0%—

Who lives in Oulu

PeopleOuluTypical Wisconsin town
Median age54.445.1
Age 65 and over24.9%21.0%
Under 1812.2%—
Bachelor's degree or higher21.3%23.8%
Below the poverty line8.4%7.2%
Veterans11.1%—
Born outside the U.S.0.0%—
Work from home0.9%10.9%
Average commute33.8 min24.6 min
Homes with broadband78.0%89.1%

Weather in Oulu

July highs average 77.6°F and January lows 1.8°F. About 33.4 inches of rain and melted snow fall a year, with 74.2 inches of snow (typical Wisconsin town: 45.7 in). Expect about 4 days a year at 90°F or hotter and 190 nights at or below freezing.

Oulu monthly temperatures and precipitation0°10°20°30°40°50°60°70°80°32° freezing20°2°Jan26°5°Feb37°18°Mar50°29°Apr64°40°May73°50°Jun78°55°Jul75°54°Aug67°46°Sep53°35°Oct38°23°Nov25°10°DecPrecipitation (in) · snow (in) in blue1.115.51.012.11.612.52.86.53.70.14.14.44.53.63.31.22.012.91.413.4
NOAA 1991–2020 climate normals: average daily high and low by month; precipitation and snowfall in inches. Temperatures from the Brule Rs station (8.1 mi away); snowfall estimated from the 1 nearest snow stations, weighted by distance.

Tornadoes, storms and disasters

2 tornadoes have passed within 10 miles of Oulu since 1950, compared with 15 for the typical Wisconsin town. The strongest, an EF1, struck on July 18, 2020 about 8.4 miles from the town center. The most recent was on July 18, 2020.

Tornadoes within 10 miles of Oulu by decade01950s01960s01970s11980s01990s02000s02010s12020s
NOAA Storm Events Database, tornado tracks (start to end point) passing within 10 miles of the town center, 1950–2026.

Hail of 1 inch or larger has been reported within 10 miles 12 times; the largest was 3.00 inches on July 27, 2026.

Severe weather in Bayfield County since 1996

Storm events in Bayfield County since 1996 by typeHail103Drought45Blizzard5Ice Storm6Heavy Snow139Flash Flood33Winter Storm17Winter Weather6
NOAA Storm Events Database, Bayfield County, 1996–2026 (all event types recorded since 1996). 6 deaths recorded.

Bayfield County has been included in 12 federal disaster or emergency declarations since 1953, most often for flood, drought, hurricane.

DeclaredIncidentDeclaration
June 30, 2026FloodDR-4923: Severe Storms, Tornadoes, And Flooding
April 4, 2020BiologicalDR-4520: Covid-19 Pandemic
March 13, 2020BiologicalEM-3454: Covid-19
August 10, 2018FloodDR-4383: Severe Storms, Straight-Line Winds, And Flooding
August 9, 2016Severe StormDR-4276: Severe Storms And Flooding

Jobs and pay in Bayfield County

Bayfield County had 4,194 jobs in 2024, paying an average of $42,107 a year. Unemployment was 4.5% in 2023; in Oulu itself the ACS puts it at 4%.

Largest industries in Bayfield CountyHotels & restaurants717 jobs · $20,586Retail393 jobs · $30,188Construction332 jobs · $80,719Manufacturing216 jobs · $44,960Arts & recreation161 jobs · $29,422Agriculture, forestry & fishi…77 jobs · $42,331
BLS Quarterly Census of Employment and Wages, 2024, private-sector jobs and average annual pay.
Unemployment rate in Bayfield County, 2000–20230%2%4%6%8%10%12%2000200420082012201620202023Bayfield 4.5%
Annual average unemployment rate (BLS Local Area Unemployment Statistics via USDA ERS).

Towns near Oulu

Oulu questions

Is Oulu, Wisconsin a good place to retire?

On The Town Files lifestyle rankings, Oulu scores better for retirees than 93% of Wisconsin towns and quieter than 96%. 24.9% of residents are 65 or older (median age 54.4).

How much does a house cost in Oulu?

The median owner-occupied home in Oulu is valued at $257,100 (Census ACS 2020–2024), against a median household income of $96,875, so homes cost about 2.7 times income. Median rent is $842 a month.

What is the weather like in Oulu?

July highs average 77.6°F and January lows 1.8°F (NOAA 1991–2020 normals). It gets about 33.4 inches of precipitation a year and 74.2 inches of snow.

Does Oulu get tornadoes?

2 tornadoes have passed within 10 miles of Oulu since 1950 (NOAA Storm Events); the strongest was an EF1 on July 18, 2020. The typical Wisconsin town has had 15.

How this page is made. Every number comes from public data, matched to Oulu's Census boundary (GEOID 5500760775). Comparisons use the median of Wisconsin towns with at least 500 people. Weather comes from the nearest NOAA normals station; storm counts use NOAA tornado tracks within 10 miles of the town center. Data snapshot 2026-11-13.