The Town Files

Pine River, Wisconsin

Town in Lincoln County · population 1,874 (2020 Census)

Map: where Pine River is in WisconsinPine River
Median home
$280,000
Household income
$109,722
Jan low / Jul high
3° / 80°
Snow a year
54 in
Tornadoes ≤10 mi since 1950
19
Median age
49.8

Pine River is a town of 1,874 people in Lincoln County, Wisconsin. The median home is worth $280,000, above the typical Wisconsin town ($256,000). It ranks easier by car than 75% of Wisconsin towns.

How Pine River ranks

Percentile among Wisconsin towns with at least 500 people on The Town Files lifestyle rankings. 50 is typical for the state; 90 means better than 90% of Wisconsin towns.

Pine River lifestyle rankings vs other Wisconsin townsRetirement18th pctFamilies36th pctQuiet64th pctWalkability31st pctFirst-time buyers54th pctYoung professionals13th pctVibrancy49th pctHip & trendy23rd pctCollege town16th pctUpscale37th pctVacation homesbottomSeaside characterbottomCyclingbottomTransit55th pctDriving75th pcttypical
The Town Files lifestyle rankings, built from federal demographic, school, crime and housing data (2025).

Homes and cost of living

The median home in Pine River is worth $280,000, above the typical Wisconsin town ($256,000). Homes cost about 2.6 times the median household income of $109,722, which is more affordable than 83% of Wisconsin towns. Median rent is $758 a month. 93.3% of households own their home.

Pine River vs Lincoln County vs typical Wisconsin townPine RiverLincoln CountyTypical Wisconsin townHome value$280,000$192,700$256,000Household income$109,722$68,164$82,217Monthly rent$758$755$951
Census ACS 5-year estimates, 2020–2024. "Typical town" = median of Wisconsin towns with 500+ people.
HousingPine RiverTypical Wisconsin town
Median home value$280,000$256,000
Median rent$758$951
Median household income$109,722$82,217
Home value ÷ income2.6×3.1×
Homeownership93.3%86.8%
Median year built19921978
Seasonal / vacation homes3.6%—

Who lives in Pine River

PeoplePine RiverTypical Wisconsin town
Median age49.845.1
Age 65 and over18.9%21.0%
Under 1817.2%—
Bachelor's degree or higher30.9%23.8%
Below the poverty line3.7%7.2%
Veterans4.5%—
Born outside the U.S.1.8%—
Work from home14.4%10.9%
Average commute22.2 min24.6 min
Homes with broadband88.3%89.1%

Weather in Pine River

July highs average 80.2°F and January lows 3.4°F. About 33.8 inches of rain and melted snow fall a year, with 54.3 inches of snow (typical Wisconsin town: 45.7 in). Expect about 5 days a year at 90°F or hotter and 182 nights at or below freezing.

Pine River monthly temperatures and precipitation0°10°20°30°40°50°60°70°80°90°32° freezing22°3°Jan27°5°Feb39°17°Mar53°30°Apr67°43°May76°53°Jun80°57°Jul78°55°Aug70°46°Sep55°35°Oct40°23°Nov27°11°DecPrecipitation (in) · snow (in) in blue1.212.41.111.61.87.22.95.53.70.14.63.84.03.93.20.92.15.01.511.6
NOAA 1991–2020 climate normals: average daily high and low by month; precipitation and snowfall in inches. Temperatures from the Merrill station (6.2 mi away).

Tornadoes, storms and disasters

19 tornadoes have passed within 10 miles of Pine River since 1950, compared with 15 for the typical Wisconsin town. 5 rated (E)F2 or stronger. The strongest, an EF3, struck on April 10, 2011 about 7.2 miles from the town center. The most recent was on April 17, 2026.

Tornadoes within 10 miles of Pine River by decade11950s01960s31970s11980s31990s42000s32010s42020s
NOAA Storm Events Database, tornado tracks (start to end point) passing within 10 miles of the town center, 1950–2026.

Hail of 1 inch or larger has been reported within 10 miles 25 times; the largest was 4.50 inches on July 16, 1997.

Severe weather in Lincoln County since 1996

Storm events in Lincoln County since 1996 by typeHail85Flood10Drought43Tornado18Dense Fog7Heavy Snow23Strong Wind13Winter Storm61
NOAA Storm Events Database, Lincoln County, 1996–2026 (all event types recorded since 1996).

Lincoln County has been included in 9 federal disaster or emergency declarations since 1953, most often for flood, drought, tornado.

DeclaredIncidentDeclaration
April 4, 2020BiologicalDR-4520: Covid-19 Pandemic
March 13, 2020BiologicalEM-3454: Covid-19
September 13, 2005HurricaneEM-3249: Hurricane Katrina Evacuation
September 10, 2002TornadoDR-1432: Severe Storms, Tornadoes And Flooding
July 2, 1993Severe StormDR-994: Severe Storms, Tornadoes & Flooding

Jobs and pay in Lincoln County

Lincoln County had 9,997 jobs in 2024, paying an average of $51,054 a year. Unemployment was 3.2% in 2023; in Pine River itself the ACS puts it at 4.3%.

Largest industries in Lincoln CountyManufacturing2,197 jobs · $62,427Retail1,245 jobs · $31,975Finance & insurance868 jobs · $78,963Health care & social assistan…867 jobs · $51,666Hotels & restaurants862 jobs · $15,981Transportation & warehousing407 jobs · $57,107
BLS Quarterly Census of Employment and Wages, 2024, private-sector jobs and average annual pay.
Unemployment rate in Lincoln County, 2000–20230%2%4%6%8%10%12%2000200420082012201620202023Lincoln 3.2%
Annual average unemployment rate (BLS Local Area Unemployment Statistics via USDA ERS).

Towns near Pine River

Pine River questions

Is Pine River, Wisconsin a good place to retire?

On The Town Files lifestyle rankings, Pine River scores better for retirees than 18% of Wisconsin towns and quieter than 64%. 18.9% of residents are 65 or older (median age 49.8).

How much does a house cost in Pine River?

The median owner-occupied home in Pine River is valued at $280,000 (Census ACS 2020–2024), against a median household income of $109,722, so homes cost about 2.6 times income. Median rent is $758 a month.

What is the weather like in Pine River?

July highs average 80.2°F and January lows 3.4°F (NOAA 1991–2020 normals). It gets about 33.8 inches of precipitation a year and 54.3 inches of snow.

Does Pine River get tornadoes?

19 tornadoes have passed within 10 miles of Pine River since 1950 (NOAA Storm Events); the strongest was an EF3 on April 10, 2011. The typical Wisconsin town has had 15.

How this page is made. Every number comes from public data, matched to Pine River's Census boundary (GEOID 5506962950). Comparisons use the median of Wisconsin towns with at least 500 people. Weather comes from the nearest NOAA normals station; storm counts use NOAA tornado tracks within 10 miles of the town center. Data snapshot 2026-11-13.