The Town FilesRolling, Wisconsin
Town in Langlade County · population 1,432 (2020 Census)
- Median home
- $203,600
- Household income
- $95,239
- Jan low / Jul high
- 4° / 78°
- Snow a year
- 54 in
- Tornadoes ≤10 mi since 1950
- 13
- Median age
- 41.9
Rolling is a town of 1,432 people in Langlade County, Wisconsin. The median home is worth $203,600, below the typical Wisconsin town ($256,000). It ranks better for first-time buyers than 84% of Wisconsin towns, quieter than 82% of Wisconsin towns.
How Rolling ranks
Percentile among Wisconsin towns with at least 500 people on The Town Files lifestyle rankings. 50 is typical for the state; 90 means better than 90% of Wisconsin towns.
Homes and cost of living
The median home in Rolling is worth $203,600, below the typical Wisconsin town ($256,000). Homes cost about 2.1 times the median household income of $95,239, which is more affordable than 96% of Wisconsin towns. Median rent is $735 a month. 90.9% of households own their home.
| Housing | Rolling | Typical Wisconsin town |
|---|---|---|
| Median home value | $203,600 | $256,000 |
| Median rent | $735 | $951 |
| Median household income | $95,239 | $82,217 |
| Home value ÷ income | 2.1× | 3.1× |
| Homeownership | 90.9% | 86.8% |
| Median year built | 1984 | 1978 |
| Seasonal / vacation homes | 6.2% | — |
Who lives in Rolling
| People | Rolling | Typical Wisconsin town |
|---|---|---|
| Median age | 41.9 | 45.1 |
| Age 65 and over | 16.2% | 21.0% |
| Under 18 | 26.0% | — |
| Bachelor's degree or higher | 20.2% | 23.8% |
| Below the poverty line | 3.6% | 7.2% |
| Veterans | 6.7% | — |
| Born outside the U.S. | 2.4% | — |
| Work from home | 8.4% | 10.9% |
| Average commute | 20.7 min | 24.6 min |
| Homes with broadband | 83.6% | 89.1% |
Weather in Rolling
July highs average 77.9°F and January lows 3.7°F. About 29.3 inches of rain and melted snow fall a year, with 53.6 inches of snow (typical Wisconsin town: 45.7 in). Expect about 2 days a year at 90°F or hotter and 180 nights at or below freezing.
Tornadoes, storms and disasters
13 tornadoes have passed within 10 miles of Rolling since 1950, compared with 15 for the typical Wisconsin town. 4 rated (E)F2 or stronger. The strongest, an F3, struck on September 28, 1971 about 3.9 miles from the town center. The most recent was on July 20, 2026.
Hail of 1 inch or larger has been reported within 10 miles 12 times; the largest was 1.75 inches on July 19, 2025.
Severe weather in Langlade County since 1996
Langlade County has been included in 8 federal disaster or emergency declarations since 1953, most often for flood, drought, tornado.
| Declared | Incident | Declaration |
|---|---|---|
| April 4, 2020 | Biological | DR-4520: Covid-19 Pandemic |
| March 13, 2020 | Biological | EM-3454: Covid-19 |
| August 27, 2019 | Flood | DR-4459: Severe Storms, Tornadoes, Straight-Line Winds, And Flooding |
| September 13, 2005 | Hurricane | EM-3249: Hurricane Katrina Evacuation |
| September 10, 2002 | Tornado | DR-1432: Severe Storms, Tornadoes And Flooding |
Jobs and pay in Langlade County
Langlade County had 7,352 jobs in 2024, paying an average of $44,327 a year. Unemployment was 3.6% in 2023; in Rolling itself the ACS puts it at 4.3%.
Towns near Rolling
- Antigo, WI4.6 mi · 8,100 people · home $104,800
- Norwood, WI5.9 mi · 907 people · home $193,300
- Aniwa, WI6.3 mi · 517 people · home $173,200
- Antigo, WI6.8 mi · 1,369 people · home $194,000
- Hutchins, WI8.8 mi · 500 people · home $176,100
- Polar, WI9.3 mi · 1,018 people · home $214,000
- Plover, WI9.7 mi · 683 people · home $174,600
- Birnamwood, WI10.2 mi · 730 people · home $143,400
Rolling questions
Is Rolling, Wisconsin a good place to retire?
On The Town Files lifestyle rankings, Rolling scores better for retirees than 28% of Wisconsin towns and quieter than 82%. 16.2% of residents are 65 or older (median age 41.9).
How much does a house cost in Rolling?
The median owner-occupied home in Rolling is valued at $203,600 (Census ACS 2020–2024), against a median household income of $95,239, so homes cost about 2.1 times income. Median rent is $735 a month.
What is the weather like in Rolling?
July highs average 77.9°F and January lows 3.7°F (NOAA 1991–2020 normals). It gets about 29.3 inches of precipitation a year and 53.6 inches of snow.
Does Rolling get tornadoes?
13 tornadoes have passed within 10 miles of Rolling since 1950 (NOAA Storm Events); the strongest was a F3 on September 28, 1971. The typical Wisconsin town has had 15.
- U.S. Census Bureau, American Community Survey 5-year estimates (2020–2024)
- U.S. Census Bureau, 2020 Census and 2025 Gazetteer (2020 / 2025)
- NOAA NCEI U.S. Climate Normals (1991–2020)
- NOAA NCEI Storm Events Database (1950–2026)
- FEMA OpenFEMA Disaster Declarations (this product uses the FEMA OpenFEMA API but is not endorsed by FEMA) (1953–2026)
- NCES Common Core of Data (2023–24)
- BLS Quarterly Census of Employment and Wages; USDA ERS county unemployment (BLS LAUS) (2000–2024)
- The Town Files lifestyle rankings, built from federal demographic, school, crime and housing data (2025)