The Town Files

Geneva, Wisconsin

Town in Walworth County · population 5,390 (2020 Census)

Map: where Geneva is in WisconsinGeneva
Median home
$382,400
Household income
$96,154
Jan low / Jul high
15° / 86°
Snow a year
40 in
Tornadoes ≤10 mi since 1950
34
Median age
48.3

Geneva is a town of 5,390 people in Walworth County, Wisconsin. The median home is worth $382,400, above the typical Wisconsin town ($256,000). It ranks more of a college town than 98% of Wisconsin towns, better for retirees than 92% of Wisconsin towns, better for young professionals than 88% of Wisconsin towns.

Geneva in our rankings:

How Geneva ranks

Percentile among Wisconsin towns with at least 500 people on The Town Files lifestyle rankings. 50 is typical for the state; 90 means better than 90% of Wisconsin towns.

Geneva lifestyle rankings vs other Wisconsin townsRetirement92nd pctFamilies43rd pctQuiet13th pctWalkability86th pctFirst-time buyersbottomYoung professionals88th pctVibrancy86th pctHip & trendy65th pctCollege town98th pctUpscale84th pctVacation homes83rd pctSeaside characterbottomCycling60th pctTransit51st pctDriving36th pcttypical
The Town Files lifestyle rankings, built from federal demographic, school, crime and housing data (2025).

Homes and cost of living

The median home in Geneva is worth $382,400, above the typical Wisconsin town ($256,000). Homes cost about 4.0 times the median household income of $96,154, which is more affordable than 13% of Wisconsin towns. Median rent is $1,575 a month. 82.8% of households own their home.

Geneva vs Walworth County vs typical Wisconsin townGenevaWalworth CountyTypical Wisconsin townHome value$382,400$302,700$256,000Household income$96,154$80,520$82,217Monthly rent$1,575$1,150$951
Census ACS 5-year estimates, 2020–2024. "Typical town" = median of Wisconsin towns with 500+ people.
HousingGenevaTypical Wisconsin town
Median home value$382,400$256,000
Median rent$1,575$951
Median household income$96,154$82,217
Home value ÷ income4.0×3.1×
Homeownership82.8%86.8%
Median year built19821978
Seasonal / vacation homes31.7%—

Who lives in Geneva

PeopleGenevaTypical Wisconsin town
Median age48.345.1
Age 65 and over22.2%21.0%
Under 1818.0%—
Bachelor's degree or higher40.3%23.8%
Below the poverty line3.5%7.2%
Veterans4.6%—
Born outside the U.S.10.7%—
Work from home13.5%10.9%
Average commute27.8 min24.6 min
Homes with broadband92.5%89.1%

Weather in Geneva

July highs average 85.5°F and January lows 15.1°F. About 37.0 inches of rain and melted snow fall a year, with 40.1 inches of snow (typical Wisconsin town: 45.7 in). Expect about 21 days a year at 90°F or hotter and 136 nights at or below freezing.

Geneva monthly temperatures and precipitation10°20°30°40°50°60°70°80°90°32° freezing30°15°Jan35°17°Feb45°26°Mar59°37°Apr72°48°May81°58°Jun86°63°Jul83°61°Aug76°54°Sep63°42°Oct47°31°Nov35°21°DecPrecipitation (in) · snow (in) in blue1.913.91.98.12.34.83.52.64.14.83.73.33.63.00.22.53.42.37.1
NOAA 1991–2020 climate normals: average daily high and low by month; precipitation and snowfall in inches. Temperatures from the Lake Geneva Wwtp station (3.4 mi away).

Tornadoes, storms and disasters

34 tornadoes have passed within 10 miles of Geneva since 1950, compared with 15 for the typical Wisconsin town. 5 rated (E)F2 or stronger. The strongest, an F2, struck on March 21, 1966 about 8.8 miles from the town center. The most recent was on April 17, 2026.

Tornadoes within 10 miles of Geneva by decade31950s61960s41970s11980s21990s12000s32010s142020s
NOAA Storm Events Database, tornado tracks (start to end point) passing within 10 miles of the town center, 1950–2026.

Hail of 1 inch or larger has been reported within 10 miles 48 times; the largest was 2.50 inches on May 2, 2018.

Severe weather in Walworth County since 1996

Storm events in Walworth County since 1996 by typeHail119Heat39Drought18Tornado26Dense Fog76Lightning22Flash Flood18Strong Wind49
NOAA Storm Events Database, Walworth County, 1996–2026 (all event types recorded since 1996). 7 deaths recorded.

Walworth County has been included in 13 federal disaster or emergency declarations since 1953, most often for flood, drought, tornado.

DeclaredIncidentDeclaration
April 4, 2020BiologicalDR-4520: Covid-19 Pandemic
March 13, 2020BiologicalEM-3454: Covid-19
April 5, 2011SnowstormDR-1966: Severe Winter Storm And Snowstorm
June 14, 2008Severe StormDR-1768: Severe Storms, Tornadoes, And Flooding
March 19, 2008SnowstormEM-3285: Record Snow And Near Record Snow

Jobs and pay in Walworth County

Walworth County had 45,268 jobs in 2024, paying an average of $50,949 a year. Unemployment was 2.9% in 2023; in Geneva itself the ACS puts it at 2.3%.

Largest industries in Walworth CountyManufacturing8,946 jobs · $65,834Hotels & restaurants6,708 jobs · $26,062Retail5,137 jobs · $33,827Health care & social assistan…4,701 jobs · $52,069Administrative & support2,131 jobs · $41,599Construction1,928 jobs · $66,346
BLS Quarterly Census of Employment and Wages, 2024, private-sector jobs and average annual pay.
Unemployment rate in Walworth County, 2000–20230%2%4%6%8%10%2000200420082012201620202023Walworth 2.9%
Annual average unemployment rate (BLS Local Area Unemployment Statistics via USDA ERS).

Towns near Geneva

Geneva questions

Is Geneva, Wisconsin a good place to retire?

On The Town Files lifestyle rankings, Geneva scores better for retirees than 92% of Wisconsin towns and quieter than 13%. 22.2% of residents are 65 or older (median age 48.3).

How much does a house cost in Geneva?

The median owner-occupied home in Geneva is valued at $382,400 (Census ACS 2020–2024), against a median household income of $96,154, so homes cost about 4.0 times income. Median rent is $1,575 a month.

What is the weather like in Geneva?

July highs average 85.5°F and January lows 15.1°F (NOAA 1991–2020 normals). It gets about 37.0 inches of precipitation a year and 40.1 inches of snow.

Does Geneva get tornadoes?

34 tornadoes have passed within 10 miles of Geneva since 1950 (NOAA Storm Events); the strongest was a F2 on March 21, 1966. The typical Wisconsin town has had 15.

How this page is made. Every number comes from public data, matched to Geneva's Census boundary (GEOID 5512728550). Comparisons use the median of Wisconsin towns with at least 500 people. Weather comes from the nearest NOAA normals station; storm counts use NOAA tornado tracks within 10 miles of the town center. Data snapshot 2026-11-13.