The Town Files

Superior, Wisconsin

Town in Douglas County · population 2,264 (2020 Census)

Map: where Superior is in WisconsinSuperior
Median home
$298,500
Household income
$118,194
Jan low / Jul high
1° / 78°
Snow a year
66 in
Tornadoes ≤10 mi since 1950
0
Median age
48.5

Superior is a town of 2,264 people in Douglas County, Wisconsin. The median home is worth $298,500, above the typical Wisconsin town ($256,000). It ranks easier by car than 90% of Wisconsin towns, quieter than 85% of Wisconsin towns, more upscale than 70% of Wisconsin towns.

Superior in our rankings:

How Superior ranks

Percentile among Wisconsin towns with at least 500 people on The Town Files lifestyle rankings. 50 is typical for the state; 90 means better than 90% of Wisconsin towns.

Superior lifestyle rankings vs other Wisconsin townsRetirement65th pctFamilies43rd pctQuiet85th pctWalkability11th pctFirst-time buyersbottomYoung professionals30th pctVibrancy39th pctHip & trendy6th pctCollege town25th pctUpscale70th pctVacation homesbottomSeaside characterbottomCyclingbottomTransit43rd pctDriving90th pcttypical
The Town Files lifestyle rankings, built from federal demographic, school, crime and housing data (2025).

Homes and cost of living

The median home in Superior is worth $298,500, above the typical Wisconsin town ($256,000). Homes cost about 2.5 times the median household income of $118,194, which is more affordable than 86% of Wisconsin towns. Median rent is $943 a month. 90.1% of households own their home.

Superior vs Douglas County vs typical Wisconsin townSuperiorDouglas CountyTypical Wisconsin townHome value$298,500$205,800$256,000Household income$118,194$75,099$82,217Monthly rent$943$909$951
Census ACS 5-year estimates, 2020–2024. "Typical town" = median of Wisconsin towns with 500+ people.
HousingSuperiorTypical Wisconsin town
Median home value$298,500$256,000
Median rent$943$951
Median household income$118,194$82,217
Home value ÷ income2.5×3.1×
Homeownership90.1%86.8%
Median year built19811978
Seasonal / vacation homes5.1%—

Who lives in Superior

PeopleSuperiorTypical Wisconsin town
Median age48.545.1
Age 65 and over25.4%21.0%
Under 1819.4%—
Bachelor's degree or higher28.7%23.8%
Below the poverty line2.7%7.2%
Veterans9.0%—
Born outside the U.S.0.0%—
Work from home5.0%10.9%
Average commute27.2 min24.6 min
Homes with broadband92.1%89.1%

Weather in Superior

July highs average 78.1°F and January lows 1.4°F. About 33.4 inches of rain and melted snow fall a year, with 66.4 inches of snow (typical Wisconsin town: 45.7 in). Expect about 5 days a year at 90°F or hotter and 180 nights at or below freezing.

Superior monthly temperatures and precipitation0°10°20°30°40°50°60°70°80°32° freezing20°1°Jan26°5°Feb37°16°Mar49°28°Apr62°39°May72°49°Jun78°57°Jul77°56°Aug68°48°Sep55°36°Oct39°23°Nov26°10°DecPrecipitation (in) · snow (in) in blue1.114.81.013.21.610.12.94.23.60.24.64.53.93.53.21.12.08.31.514.4
NOAA 1991–2020 climate normals: average daily high and low by month; precipitation and snowfall in inches. Temperatures from the Pattison Ranger Staion station (3.9 mi away); snowfall estimated from the 3 nearest snow stations, weighted by distance.

Tornadoes, storms and disasters

NOAA's Storm Events Database has no tornado within 10 miles of Superior since 1950.

Hail of 1 inch or larger has been reported within 10 miles 30 times; the largest was 1.75 inches on July 26, 2021.

Severe weather in Douglas County since 1996

Storm events in Douglas County since 1996 by typeHail96Flood7Drought41Ice Storm8Lightning7Heavy Snow127Flash Flood17Winter Storm12
NOAA Storm Events Database, Douglas County, 1996–2026 (all event types recorded since 1996). 2 deaths recorded.

Douglas County has been included in 10 federal disaster or emergency declarations since 1953, most often for flood, drought, hurricane.

DeclaredIncidentDeclaration
April 4, 2020BiologicalDR-4520: Covid-19 Pandemic
March 13, 2020BiologicalEM-3454: Covid-19
August 10, 2018FloodDR-4383: Severe Storms, Straight-Line Winds, And Flooding
August 9, 2016Severe StormDR-4276: Severe Storms And Flooding
August 2, 2012Severe StormDR-4076: Severe Storms And Flooding

Jobs and pay in Douglas County

Douglas County had 16,039 jobs in 2024, paying an average of $52,809 a year. Unemployment was 4.3% in 2023; in Superior itself the ACS puts it at 0%.

Largest industries in Douglas CountyHotels & restaurants2,186 jobs · $18,918Retail2,088 jobs · $35,646Manufacturing1,756 jobs · $77,570Health care & social assistan…1,728 jobs · $46,109Transportation & warehousing1,414 jobs · $76,998Construction980 jobs · $82,431
BLS Quarterly Census of Employment and Wages, 2024, private-sector jobs and average annual pay.
Unemployment rate in Douglas County, 2000–20230%2%4%6%8%10%2000200420082012201620202023Douglas 4.3%
Annual average unemployment rate (BLS Local Area Unemployment Statistics via USDA ERS).

Public schools in Superior

1 public school with 169 students, about 15.4 students per teacher.

SchoolGradesStudentsPer teacher
Four Corners ElementaryPK-516915.4

Towns near Superior

Superior questions

Is Superior, Wisconsin a good place to retire?

On The Town Files lifestyle rankings, Superior scores better for retirees than 65% of Wisconsin towns and quieter than 85%. 25.4% of residents are 65 or older (median age 48.5).

How much does a house cost in Superior?

The median owner-occupied home in Superior is valued at $298,500 (Census ACS 2020–2024), against a median household income of $118,194, so homes cost about 2.5 times income. Median rent is $943 a month.

What is the weather like in Superior?

July highs average 78.1°F and January lows 1.4°F (NOAA 1991–2020 normals). It gets about 33.4 inches of precipitation a year and 66.4 inches of snow.

Does Superior get tornadoes?

No tornado has been recorded within 10 miles of Superior in NOAA's Storm Events Database since 1950.

How this page is made. Every number comes from public data, matched to Superior's Census boundary (GEOID 5503178675). Comparisons use the median of Wisconsin towns with at least 500 people. Weather comes from the nearest NOAA normals station; storm counts use NOAA tornado tracks within 10 miles of the town center. Data snapshot 2026-11-13.